Gwyneth Paltrow in Vanity Fair: Femininity as Art, Business as Manifesto

Gwyneth Paltrow is back on the cover — and this time, she’s not just an actress, but a generational icon. A woman who knows how to be both delicate and powerful, sensual and strategically composed.

Gwyneth Paltrow is back on the cover — and this time, she’s not just an actress, but a generational icon. A woman who knows how to be both delicate and powerful, sensual and strategically composed. In the April 2025 issue of Vanity Fair, she appears in a bold new light — modern, seductive, and deeply intellectual. Just the way we like it.

Photographer Ned Rogers captured Gwyneth wearing a look from Saint Laurent by Anthony Vaccarello — not just a dress, but an expression of mood. A whisper of provocation, minimalism at the edge of art. A Sabba bracelet adds a flash of daring elegance. Everything about the image speaks of a woman who’s in control — of herself and her world.

Stylist George Cortina assembled a true haute couture dream team for the shoot: Courrèges, Chloé, Valentino, Prada, Balenciaga… Every wardrobe change reflects a shift in emotion, role, and narrative. Gwyneth is both a glamorous muse and a laid-back businesswoman in a Jade Swim piece. She doesn’t have just one version of herself — and that’s her superpower.

The look came together with help from a dream beauty crew: Chris McMillan (hair), Jenna Kuchera (makeup), Ashlie Johnson (nails). Every detail was crafted with intention. Even the set, designed by Mary Howard, adds to the atmosphere — intimacy, style, and cinematic flair.

What makes Gwyneth so compelling in 2025? She’s long since stopped being just a movie star. Her brand, Goop, has become an ecosystem — spanning wellness, fashion, minimalism, and even metaphysics. She’s created a space where women can be anything — and feel fully themselves in every role they choose.