Iris Law and KNWLS: uncompromising fashion in the FW25 collection

When it comes to style that looks effortless but is actually meticulously crafted, KNWLS knows exactly what it’s doing. The Fall/Winter 2025 collection, titled “Baby,” is an ode to the art of casual chic inspired by paparazzi snapshots of celebrities.

When it comes to style that looks effortless but is actually meticulously crafted, KNWLS knows exactly what it’s doing. The Fall/Winter 2025 collection, titled “Baby,” is an ode to the art of casual chic inspired by paparazzi snapshots of celebrities. Starring Iris Law and Shivaruby Premkanthan, this line perfectly embodies the spirit of the KNWLS woman—confident, bold, and mysterious.

KNWLS creates fashion that appears to be thrown together at the last minute but is in fact carefully curated down to the smallest detail. Inspiration comes from style icons like Bella Hadid stepping out of a late-night dinner in a cropped KNWLS shearling jacket or Dua Lipa effortlessly strolling in the brand’s signature leather trousers. This fusion of ease and sensuality is at the heart of the new collection.

The collection’s color palette blends deep, mysterious shades—from bruised brown and washed-out gray to crisp white and striking vintage prints. One of the standout pieces is the high-neck sweater dress made of ultra-soft shearling, which gently hugs the body and proves that looking effortlessly stunning requires minimal effort.

For those who aren’t afraid to stand out but do so with ease. For women who balance boldness and elegance, strength and sensuality. “Baby” is not just a collection—it’s an attitude you carry with you.

If you’re looking for pieces that speak for you, KNWLS already knows what you need.