FENTY x PUMA: Rihanna's Neon Trends

When it comes to fashion, Rihanna always knows how to make a statement. In 2025, her iconic brand FENTY x PUMA is making a dazzling return with an ultra-bright collection featuring new Avanti, Jelly Slides, and Pocket Bags in neon yellow and orange hues. Get ready for the most striking spring yet!

The first highlight is the Avanti LS, an updated take on classic football boots with design elements from Speedcat and Mostro. Soft leather, intricate stitching, and crochet details make these sneakers true masterpieces. Available in two colorways: neon yellow with an orange Formstrip and neon orange with a pink Formstrip.

Summer will never be the same without the new Cat Cleat Jelly slides—stylish open-toe footwear with a football cleat-inspired sole. These sandals feature a subtle heel and come in neon yellow and neon orange, perfectly complementing the bold Avanti LS.

Rounding out the collection is the FENTY x PUMA Pocket Bag, a mini bag that matches the shoes in color. It can serve as a stylish coin purse or a chic bag charm, with the dual logo emphasizing the exclusivity of the design.

The new FENTY x PUMA collection will be available starting March 13 at 10:00 AM (ET) online, at PUMA flagship stores, and select retailers. Are you ready to add some neon magic to your wardrobe?