If you dream of traveling with a makeup bag that perfectly matches your suitcase, this news might inspire you to upgrade your travel essentials. Rare Beauty, the cosmetics brand founded by Selena Gomez, and BÉIS, the travel accessories label created by actress Shay Mitchell, have unveiled their second collaborative collection.
The brands’ first collaboration, released in 2025, was a huge success, with almost all products selling out in less than an hour. This time, the partners are expanding their offering from three items to an eight-piece collection featuring travel suitcases, essential travel accessories, and beauty products designed to help you look fresh even after a long-haul flight.
The new collection is called Limitless. The name is fitting: it celebrates self-expression, confidence, and the little pleasures that make every trip feel special.
A Color That’s Impossible to Miss
The collection’s standout feature is a new raspberry hue: rich and vibrant, yet elegant enough to avoid feeling too bold. This distinctive shade appears across BÉIS travel accessories, making them easy to coordinate with Rare Beauty’s latest beauty offerings.
The collection includes the Carry-On, Medium Check-In, and Large Check-In suitcases, the Mini Weekender bag, and cosmetic pouches in three sizes. The range makes it easy to put together a matching set for different occasions, from a quick weekend getaway to a longer vacation with plenty of luggage.
The idea of coordinating your travel accessories is especially appealing. After all, stylish travel starts with more than just booking flights and hotels. It’s also about the little details that help you feel organized and confident.
And yes, the raspberry-colored set has everything it takes to become the star of your airport photos.
Rare Beauty Adds the Finishing Beauty Touch
While BÉIS focuses on making travel stylish and organized, Rare Beauty takes care of the beauty essentials. The collection includes the new Cheek & Lip Set, along with two full-size products from the brand.
These include the iconic Soft Pinch Liquid Blush and the Positive Light Luminizing Lip Gloss. Both products fit perfectly into the concept of a travel makeup bag: they help you refresh your makeup quickly and add definition to your look without the need for an elaborate beauty routine.
What makes this collaboration special is the way the cosmetics and accessories complement one another. Rather than simply putting two brands’ logos on a selection of products, the partnership creates a cohesive story centered on beauty, comfort, and personal style.
Selena Gomez and Shay Mitchell Star in the Campaign
Selena Gomez and Shay Mitchell are also starring in a new campaign to mark the collection’s launch. It’s a natural fit: the two founders not only represent their own brands but also embody the vision behind their partnership.
“Working with Shay again feels especially meaningful because our first collaboration was rooted in genuine friendship and a shared connection with our communities,” Selena Gomez said in a press release.
According to the singer, the new collection is all about confidence and self-expression. Its goal is to create products that help people feel like the best versions of themselves.
The friendship at the heart of the partnership gives the launch a distinctive feel. This is more than a commercial project: it brings together two brands that share a similar vision of modern femininity—one without unnecessary limitations, where personal style is celebrated and every detail matters.
How Much Does the Collection Cost, and When Can You Buy It?
The Limitless collection became available on October 12, 2026, through the official BÉIS and Rare Beauty websites.
Prices start at $32 USD, while the most expensive item costs $378. The final price depends on the product you choose, whether it’s a beauty accessory or a full-size travel suitcase.
Given the excitement surrounding the first collaboration, the new collection could quickly attract attention from fans of both brands. If you’ve already got your eye on the raspberry-colored suitcase or are dreaming of a matching cosmetic pouch, it’s worth checking availability on the official websites.
A Collaboration That Makes Practicality Feel Like a Treat
The joint collection from BÉIS and Rare Beauty shows how everyday travel essentials can become an extension of your personal style. A suitcase no longer has to be just a place to store clothes, and a makeup bag doesn’t have to be an inconspicuous accessory hidden inside your handbag.
With Limitless, functionality meets statement-making design, while the beauty products complete the travel aesthetic. Of course, no suitcase can shorten a flight, and no lip gloss can erase the exhaustion of a layover. But the right little details really can lift your mood.
Perhaps that’s the collection’s main message: you don’t need to wait for a special occasion to surround yourself with beautiful things. Sometimes, a new journey begins with a simple wish—to pack your suitcase, add your favorite beauty products, and set off in search of something new.
