A summer in New York, preserved like a memory: Kylie Jenner's new collection for Khy

Summer always has its own rhythm — a little slow, a little chaotic, filled with light, chance encounters, and moments you want to hold onto forever. It is exactly this atmosphere that Kylie Jenner tried to capture in the new collection from her brand Khy, titled with romantic softness “Dear Summer, Love KHY”.

Summer always has its own rhythm — a little slow, a little chaotic, filled with light, chance encounters, and moments you want to hold onto forever. It is exactly this atmosphere that Kylie Jenner tried to capture in the new collection from her brand Khy, titled with romantic softness “Dear Summer, Love KHY”.

And this time, it is not just about clothing. It is a story told like a personal summer diary.

New York as the backdrop of a personal film

The campaign, shot by Pablo di Prima in New York City, feels like the pages of an old scrapbook. It has everything: grainy black-and-white shots, sunlit color portraits, fragments of “handwritten” notes, as if someone carefully collected memories of a perfect summer.

In this story, Kylie Jenner is not just the face of the brand, but the main character of an urban summer: mornings in a downtown loft, slow walks through the city, evenings when the air is still warm while New York lights up in neon.

This is New York without urgency. A New York that lets you truly stay inside the moment.

Silk that moves with the body

The heart of the collection is a new silk capsule. Made from 100% silk georgette, it behaves like a second skin — light, fluid, almost weightless.

The palette and prints offer a real play of moods:

• a hand-drawn floral print, like something from a personal journal
• the signature “Leo” leopard motif
• intimate, lingerie-like shades of seafoam blue and black

It includes cropped tops, dresses, coordinated sets, and versatile silk scarves — a detail that easily transforms a look from day to night.

This is not clothing made to stand out. It is clothing made to move in.

Comfort that looks like style

Another part of the collection is body-skimming jersey made in Portugal. A soft cotton-rich fabric that shapes the silhouette without restricting it.

These are pieces that feel easy to imagine in real life: morning coffee, work meetings, evening outings without needing to change. Minimal, confident, and versatile.