Bella Hadid and Miss Sixty: Nostalgia in Y2K Style

Milan Fashion Week 2026 set the stage for a new collaborative project that immediately made fashion enthusiasts’ hearts race. Bella Hadid unveiled a capsule collection for Miss Sixty, continuing her long-standing partnership with the iconic brand.

Following Miss Sixty’s return for the Spring/Summer 2025 season, Bella didn’t just remain the face of the campaigns — she is now co-creative director of the new collection. The result is truly unique: every piece reflects her personal story and love for the brand.

The collection takes us back to late ’90s and early 2000s fashion: low-rise jeans, flared silhouettes, fitted crop tops, and feminine shapes. Denim here is more than a material — it’s a foundation, an anchor, and a form that defines style. Vintage-inspired accessories add special charm: ruby-red buttons, metallic details, and the iconic 60-star motif.

For the campaign, Bella Hadid teamed up with photographer Yasmine Diba to create a surreal version of a 1990s shopping mall. Inspiration came from iconic films of the era like Mean Girls and Jennifer’s Body. The result is both nostalgic and bold, with the signature “Bella twist.”

The collection is already available to shop on the Miss Sixty website and at the Milan flagship store. If you dream of adding a touch of nostalgia to your wardrobe, this capsule is the perfect opportunity to immerse yourself in Y2K vibes with a modern approach to style.