NikeSKIMS: Where Sport and Style Meet

The world of fashion and sport is taking a bold step into the future, and this time, it’s impossible to ignore. Nike and SKIMS have joined forces to create a collection that redefines the very concept of women’s sportswear. Yes, SKIMS by Kim Kardashian, renowned for its innovations in shapewear and loungewear, now elevates athletic wardrobes to a whole new level together with Nike.

The first NikeSKIMS collection is a true modular system: 7 lines and 58 silhouettes, offering more than 10,000 combinations. From lightweight fabrics for intense workouts to smooth, shiny materials for stylish outings, each piece is designed to perfectly fit the modern woman and her lifestyle.

Serena Williams, a global sports icon and 23-time Grand Slam champion, describes the collection: “It feels like butter on your skin. When I train in these pieces, I feel unstoppable.” After words like that, you immediately want to try it on.

The collection launch was accompanied by an impressive campaign shot by Luis Alberto Rodriguez and Rob Woodcox. Over 50 top athletes participated—from gymnast Jordan Chiles to sprinter Sha’Carri Richardson, and of course Serena Williams herself. These women are not just the faces of NikeSKIMS but symbols of a new era in sports fashion: strong, bold, and incredibly feminine.

The heart of the collection is the seamless transition from sport to everyday life. NikeSKIMS pieces work perfectly both in the gym and out: during a walk, a coffee with friends, or even on a date. It’s not just sportswear—it’s a full wardrobe designed for the modern woman.

The NikeSKIMS collection will be available from September 26 on nike.com/NikeSKIMS and skims.com/NikeSKIMS, as well as in select Nike and SKIMS stores in New York and Los Angeles.