Zendaya and On Running: Inspiration in the Alps

In the world of fashion and sports, a new chapter begins: actress and style icon Zendaya has become the new ambassador for Swiss sportswear brand On Running.

In the world of fashion and sports, a new chapter begins: actress and style icon Zendaya has become the new ambassador for Swiss sportswear brand On Running. This collaboration promises to be not just an advertising campaign, but a true source of inspiration for those who value movement, well-being, and a connection to nature. As part of this promising collaboration, Zendaya has showcased the new Fall/Winter 2024 collection against the stunning backdrop of the Swiss Alps.

The Power of Movement

Every time we see Zendaya on screen or on the red carpet, we admire her style and confidence. But in this new campaign, she’s not just showcasing fashionable pieces—she’s inspiring people to find joy in simple things. In the photos, Zendaya looks incredibly natural in styles like the All Day 1/2 Zip, Movement Joggers, and Movement Bra. Each of these items emphasizes not only style but also functionality, which is particularly important for active women.

Inspiration from Nature

It’s no surprise that Switzerland, with its breathtaking landscapes, became the ideal location for a photo shoot. As Zendaya herself notes: “Spending time with the On team in Switzerland was incredibly inspiring. People are always outside exploring the natural landscape, which is so refreshing.” Her experience underscores the importance of physical activity and connection to nature, which is especially relevant in our fast-changing world.

Joy in the Little Things

Zendaya shared her thoughts on how simple pleasures, like a walk by the lake or enjoying gelato at a local café, can transform a day. This message is especially important for women seeking to find balance between work and rest, self-care, and daily responsibilities. “My day is always better when I’m finding joy in the little things,” she says.

An Inspiring Partnership

The campaign highlights not only Zendaya's individual experience but also the shared values of the On brand. David Allemann, co-founder of the company, emphasizes: “Collaborating with Zendaya on a campaign that pays homage to On’s birthplace was so fulfilling. It’s incredible to expand our partnership with a campaign that authentically showcases her own experience with movement and well-being.”

Conclusion

In a modern world filled with stress and rapid changes, Zendaya and On Running remind us of the importance of finding time for ourselves and maintaining an active lifestyle. This campaign is not just an advertisement; it’s a call to action to inspire us to seek moments of joy and movement in our daily lives. So, dear readers, remember: even the simplest things can bring happiness and inspiration. Follow Zendaya's example, take time to move, and enjoy every moment!